Think local, nationally

Local Insight Hub

We know that up to 66% of purchases are influenced by local activity, but most national brands focus disproportionately on their national advertising in relation to local marketing.

Audiences and competitor profiles are not the same in Mayfair and Macclesfield. Every area is different, so has specific marketing requirements.

Even if brands recognise this reality, they may still perceive it as a daunting issue to overcome. If a company operates all over the country, attempting to understand the local nuances of each location seems like a complicated and laborious task.

That’s why created our Local Insight Hub. With it, we can consolidate multiple datasets into one interactive and easy-to use tool that helps brands and retailers find, reach and engage their target audiences in local catchment areas – on a national scale.

Because it has the power to combine data from internal and external sources, and to outline clear recommendations accordingly, it empowers every local marketer to make informed, bespoke decisions that would otherwise be out of reach without time-consuming and expensive support from data analysts.

 

toyota-thumbs
Toyota Retailer Marketing

As Toyota’s key delivery partner for 12 years (and counting), we provide all the day-to-day tools and advice their retailers need to get, grow and keep more customers.

Say hello

London
+44 (0)20 7349 4000

Bristol
+44 (0)117 244 0800

Want to know more?

Give us your email address and we’ll send you useful stuff as and when we have it.

U  N  L  I  M  I  T  E  D

A fully integrated agency group with human understanding at the heart.