Curiouser.

Some thoughts, opinions, and observations that deserve a wider audience. If we’re curious about it, we reckon you might be too.

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Financial services: new needs, new rules

The Covid-19 pandemic we’re living through is creating many challenges for how brands interact with their customers. So much so, that it feels like the old rules of engagement are no longer fit for purpose – and we need to find and establish new ones if brands are to survive and thrive.

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This Christmas, brands need to refresh the old formula.

Full on retreat into tradition and nostalgia, or time for something new? Our latest research into consumer plans for Christmas 2020 has thrown up some surprising results.

Travel in the face of COVID-19

We recently launched new creative for Travelzoo to inspire Britons to keep dreaming of and planning for holidays to take after lockdown. The insight is simple and relatable – the mind wandering to the things we’re missing while stuck indoors.

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